Colleague - A blog on every pro to fun

If you're trying to build a brand, a project, or just a personal presence, you've heard the advice. It's 2025. You have to be on social media. That's it. That's the "help" you get. It’s like telling someone to "just get a job" without mentioning what field, what skills, or where to even look. For months, I was drowning in this advice. I had a passion project I was desperate to grow, and I knew the "followers" were out there. But where? I felt like I was standing in the middle of a digital food court, with everyone shouting at me to try their platform. "TikTok is where the views are!" "Instagram is the king of aesthetics!" "LinkedIn is for 'real' connections!" "Don't forget X (Twitter) for real-time engagement!" So, I did what any overwhelmed person would do. I tried to be everywhere at once. And it was a disaster. I called it my "Social Media Gauntlet." On Instagram, I'd ...

The digital clock on my bedside table glows: 6:38 AM. Outside, the world is still waking up to a cool Saturday morning. The only sounds are the distant call of a street vendor and the gentle whir of the ceiling fan. This quiet moment, with a hot cup of filter coffee in hand, is my favourite time to do something that might sound counterintuitive: dive into social media. But for me, it's not about the mindless, endless scroll. In 2025, I’ve learned to curate my digital world with the same care I’d give a garden. It’s less of a chaotic jungle and more of a collection of distinct spaces, each serving a unique purpose. These are the four digital hangouts that I find genuinely enriching, the ones that have earned their place in my morning ritual. 1. Instagram: My Visual Diary and Source of Joy Let's start with the most vibrant corner of my digital life. My Instagram feed isn't about chasing trends or influencers. It’s a carefully cultivated gallery of my passions. What it is to m...